thumbnail

Why Productive People Love Shift

Tobyn

Product Evangelist

August 01, 2017

In this article

Just like email itself, people use Shift for many different reasons. One thing they all have in common, though, is that they all feel Shift makes them more productive.

It doesn’t matter if you’re using Gmail, Outlook, Office 365 or a combination of them all. If you’re tired of switching back and forth between accounts to get sh*t done, Shift is for you.

Here are just a few ways that productive people use Shift to get more done and make their day to day routine easier.

Boosting Productivity Through Better Communication

Internal productivity is all about good internal communication. Solid, reliable communication channels between people and departments are crucial to the proper function of any business.

Although there are many choices available, Gmail remains the communication hub for the vast majority of businesses. With all of its integrated features, conversations can move from email to chat to video conferences with just a click.

While it’s easy to do all of this under one account, it can get difficult when you need to switch between multiple accounts — and that’s exactly what the majority of Gmail users need to do. Luckily, Shift takes care of this problem. Now, no matter who you need to communicate with, or communicate as, there’s no need to go through multiple logins.

As a business owner who relies heavily on all of Gmail’s functions to keep things under control within his company, Dave Boni of BOLDmeta Media said,

Shift has made my entire company function more smoothly. We use G

Elegantly Delivering The Best Of Both Worlds

Especially when it comes to digital products, design and functionality are practically inseparable. Getting the job done isn’t enough. A product has to be easy and intuitive to use. Users should be able to just pick it up and start using it. This is where Shift really shines.

Shift brings the best of both worlds. Shift takes advantage of the desktop environment to give you an efficient app while keeping the familiar Gmail interface intact. There is absolutely no learning curve. Users can load the program, connect their Gmail accounts and be off and running in a minute or less.

Tobiasz Dankiewicz, Co-Founder of Reebee Inc. had this to say,

I love the clean experience that Shift offers

Sarah Doody, who works in UX design and product strategy, also praises Shift for helping her to get things done more efficiently while maintaining a familiar workflow.

Adopting Shift has been really easy for me because it feels very similar to the way I use Slack; I can belong to multiple teams in Slack and seamlessly dip in and out of those teams as I need to throughout my day.

Shift Apps.

Bringing It All Together Like No Other App

Shift supports Outlook and Office 365 accounts too. Shift allows you to make the most of both your Google and Microsoft accounts in one place. Best of all, no matter which platform you’re working with, you get all of the features and the native interface you’re already used to. It’s seamless, cross-platform functionality for all of your accounts.

Brian Nunnery, Social Media Program Manager for National Instruments, explains it in his own words,

Huge kudos to the Shift team for creating an email app I can finally drive my life from. Ive been searching for the perfect email app for years to manage my personal and work email accounts

Thanks Brian! We couldn’t have said it any better ourselves.

Try Shift For Yourself, It's Free!

So what are you waiting for? You can download and try Shift for free right now. You’re just minutes away from being the better, more productive individual your parents always told you that you could be!

Share:

Related Articles


Building a browser to challenge Chrome was never going to be easy. Here's why we did it anyway.

Michael Foucher

September 24, 2026

Chrome runs roughly two-thirds of the global browser market, so building something to challenge it was never going to be easy. Shift's VP of Product on why we did it anyway, and why the real fight was never really about beating Chrome at all.

What I'm doing differently this semester: a Shift co-op's real back-to-school setup

Kariman Hamad

August 28, 2026

Kariman, a Software Developer in Test Co-op at Shift, breaks down the most effective study techniques backed by actual research, the productivity hacks she kept, and the ones she dropped, plus how she rebuilt her whole setup before the semester got busy.

What the AI browser wars gets wrong about people

Michael Foucher

July 24, 2026

AI browser companies keep racing to add more features, but are they solving the right problem? Three months after launching Shift AI, Michael Foucher reflects on why user control, thoughtful design, and listening to real feedback matter more than winning the AI hype cycle.

Good customer support still comes from real humans

Cait Woodcock

July 10, 2026

Most companies are replacing human support with AI customer service tools. At Shift, every customer service conversation involves a real person, because some things automation can't replace.

Reimagine your browser