The Internet’s invisible footprint

Did you know the tech industry accounts for up to 2.5% of global greenhouse gas emissions – more than the aviation industry? The digital world might not have a physical form, but its environmental impact is massive.

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It’s official. We’re carbon-neutral

As your browser, we’re your access point to the internet. That makes us part of the pipeline causing hidden digital emissions. We decided to do something about that.

We don’t want “carbon-neutral” to be just another label. We’re taking on continual GHG accounting to measure our carbon footprint and joining Synergy Enterprises as a Climate Action Partner. As part of the program, we engage in strategic planning, data tracking, and meaningful climate action in collaboration with expert advisors.

And we’re just getting started

To further our impact, we’re investing in verified carbon offsets through Carbonzero. This way, we can take responsibility for our remaining emissions by supporting carbon reduction and removal projects that deliver real, measurable benefits to the planet.

Offsets get a bad reputation when they’re unverified, untraceable, or taking the place of a proper reduction strategy. We’re tackling all three through our partnerships with Carbonzero and Synergy Enterprises. Stay tuned, offsets are just the beginning of an exciting journey.

Our journey to carbon neutrality

2024

Establishing our carbon baseline

In 2024, we completed our second annual Greenhouse Gas Inventory (GHG), marking a significant step in our sustainability efforts. This year serves as our baseline for future carbon reduction goals.

Total Carbon Footprint: 2,272 tCO₂e

2025

Supporting carbon offset projects

In 2025, we’re taking action to mitigate our environmental impact through strategic carbon offset initiatives. In partnership with Carbonzero, we’re supporting certified projects that reduce or remove greenhouse gas emissions.

Our offset projects

2026

Planning our reduction strategy

We’ve taken meaningful steps in measuring and offsetting our emissions, but we need a formal emission reduction strategy.

In collaboration with Synergy Enterprises, we’re developing a set of clear, actionable targets building on the insights gathered through our annual greenhouse gas inventories.

Supporting verified carbon removal projects

Forest management

Great Bear Forest Carbon Project

This project protects millions of hectares of old-growth rainforest, reduces carbon emissions, and supports Indigenous-led stewardship. Proceeds from carbon credits fund conservation and community development in local First Nations.

About this project Chevron Right

Emissions reduction

Advancing Low Carbon Cement Solutions

By replacing traditional cement with smarter alternatives (natural pozzolan, fly ash, and bottom ash), this carbon-capture cement gives new life to industrial by-products, supporting a circular economy and greener construction.

If you’re based in Canada or the US and focused on sustainability in tech, we want to help bring your vision to life.

The Shift Impact Grant

We’re committed to making a difference. The Shift Impact Grant is a $25,000 USD grant that supports sustainability initiatives that create meaningful and measurable environmental impact.

Please note, applications for the inaugural grant closed May 13th, 2025.

If you’re based in Canada or the US and focused on sustainability in tech, we want to help bring your vision to life.

Learn more about tech’s impact on the environment

Global internet use consumes an estimated 2.6 trillion litres of water annually. That's the equivalent of filling over 1 million Olympic-size swimming pools.

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